As the countdown begins for Christmas, many people are already preparing for the holidays. Some families stay at home while others prefer to spend the holidays in hotels to relax. According to a study, there is an 80% average hotel occupancy rate during Christmas. As a hotelier, this is an opportunity to promote your hotel and attract potential guests for the Yuletide season.

Your hotel must start early in your promotions to get ahead of the competitors who are also making preparations like you. As potential guests get busy looking for places to stay, you must start thinking about hotel promotion ideas that can catch their attention. For your guests to experience the most wonderful time of the year in your property, here are 6 hotel promotion ideas that you can include in your strategy.     

6 Creative Ideas to Promote Your Hotel this Holiday Season

1. Offer Early Check-In and Late Checkout

One of the best hotel promotion ideas that you can offer your guests this holiday season is having an early check-in and late checkout. Guests will value the flexibility that hotels can offer to maximize their stay. This needs careful planning to avoid conflicts. Be careful about the time of their arrivals and departures. Avoid having a check-in and checkout for the same room at the same time on the same day.

2. Sell Items from Hotel Rooms

A survey reveals that towels are the most stolen items at 77.5% of hotels surveyed followed by bathrobes at 65.1%. Among the frequently missing in-room amenities are blankets, pillows, and hair dryers. Consider setting up an on-site boutique so guests can buy them instead of taking things discreetly. For the holiday season, you can even have your towels and linens monogrammed so guests can be encouraged to buy them as souvenirs. Place a brochure in the hotel room to inform guests which products you are selling. This is among the hotel promotion ideas that can generate additional income during the Yuletide season.

Hotel and Spa Essentials is a trusted supplier of superior quality linens and towels like Ecoknit that are preferred in world-class hotels. Selections include face towels, hand towels, bath towels, bath mats, and bathrobes. The EcoKnit towels are snag-free and easy to dry. They last longer so you do not have to replace them often. These linens and towels give hotels great value for their money.

3. Offer Loyalty Programs

Loyalty programs can encourage repeat customers. For the holidays, part of your hotel promotion ideas could be the following:

• An offer for a free additional night if the guests book a room for at least three nights.
• Weekday discounts on drinks.
• Loyal guests can bring another person for free if they stay for two nights.

4. Take Advantage of Supplier Promotions

You can ask your suppliers if they want to promote their products this Christmas season. Create an arrangement consisting of items from their selection. You can creatively arrange them in a gift hamper for raffle draws or gift-giving on Christmas Eve as part of your hotel promotion ideas.

Hotel and Spa Essentials offers hotel slippers that are made with high-quality and durable materials. The hotel slippers have a simple and elegant design. With non-slip soles, they are soft, breathable, and comfortable to wear inside the room. Using these slippers adds to a more satisfying guest experience during a stay in the hotel.

5. Surprise Guests with Free Upgrades

Share the joy of the holiday season by surprising your guests with free room upgrades if they stay during weekends. This is one of the best hotel promotion ideas that can encourage them to return or book better options the next time they visit. Free upgrades will make them appreciate the added value they get by booking your hotel,

6. Early Bird Promotions

Early bird promo is a brilliant hotel promotion idea for the Christmas season. It is a strategy that will encourage potential guests to book in advance. Promotions may include complimentary treats like breakfast buffets, discount vouchers, or room upgrades. 

ALSO READ: Dos and Don’ts of Attracting Guests to Your Hotel this Holiday Season

As a hotelier, creating and executing hotel promotion ideas are a must. They can help potential guests choose your hotel for their holiday break despite the other options available. You can stand out among the existing hotels with the right hotel promotion strategies. 

Hotel and Spa Essentials is a trusted supplier of in-room equipment and luxury hotel supplies that contribute to a comfortable hotel stay.  

Looking to upgrade your hotel supplies in time for the holiday season? Hotel and Spa Essentials can help.

CONTACT US